Brand logo and naming. Client wanted a clean and fresh image and a brand name that does not remember the typical CRM software. IceMint made me play with lots of differents approachs to reach a saturated market.
Welcome screen on website. Also used in many others different offline stuff.
In-app welcome tutorial. Client wanted to show different emocional stages on entrepreneurs: the beginnings, hard times and success.
IceBot, the character I created to give users tips about the platform
IceBot also stars in any advertising campaign :)
Some banners and communication images
